Hold up, move over Vera Wang – Vinda Deluxe marks their Malaysian debut with a real-life wedding. Anthony Wong and Shervyn Chua tie the knot with the bride wearing the first ever custom-made wedding gown, made completely out of Vinda Deluxe tissue and made by local designer Nurita Harith. The designer, known for her interesting silhouettes consisting of soft layers and drapes, brings together femininity and confidence while maintaining the uniqueness of a gown made out of tissue.

L-R: Designer Nurita Harith, Su Ting Nee – President of Vinda Group SEA, Shervyn Chua and Anthony Wong – bride and groom, and Evelyn Chan – Marketing Director of Vinda Group SEA

Vinda Deluxe’s hallmark is the marriage between strength and softness, truly symbolizing the moments the couple will experience in their new life together.

“Vinda Deluxe Tissues are amazing  I could not have imagined that it was possible to work with tissue paper the way I did for this dress. The Knitted Fibre Technology really makes a difference; it’s such a perfect match of strength and softness, it was almost as though I was working with fine fabric instead,” said Nurita Harith, designer. “I’m so glad that I was part of this effort to create an unforgettable experience and the first time I’ve ever created a tissue wedding gown. Making one for Shervyn and seeing her so happy and beautiful brings tears to my eyes.”

Nurita Harith with the happy couple

Shervyn was overcome with joy, saying “This experience is so much more than I could have imagined  it’s a real privilege to be wearing a Vinda Deluxe wedding gown and I can honestly say that no one else will ever have one like mine! Anthony and I are very honoured to have our wedding as part of the Vinda Deluxe launch in Malaysia.”

Wanna know more? Catch some choice snippets on the couple’s life and wedding, featured on the official Vinda Malaysia website – http://www.vinda.com.my/thewedding. The launch itself, held at Menara Mustapha Kamal’s Talent Lounge was decorated with a variety of Vinda Deluxe tissue products, showing the versatility and quality of their line. You’ll be able to see that in the full video showing the couple’s journey to their big day, launching on September 13. Behind-the-scene footage will be released at the end of the month, allowing a look into Nurita’s early sketches, Shervyn’s final fitting and finally, the transformation of Vinda Deluxe tissue into something Say Yes To The Dress-worthy.

Shervyn in all her glory

To experience the strength of Vinda Deluxe, grab a pack in select independent grocers and supermarkets nationwide. Consumers can also attempt at making fun, kid-friendly mini tissue wedding dresses at select locations from September 30 onwards.

For more information on Vinda Deluxe Tissues and the campaign activities, visit www.vinda.com.my or follow the Vinda Malaysia Facebook page.

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